Product Representation

PRODUCT REPRESENTATION


Domestic, International - Eastern & Western options available

Specific Product training and promotion of featured product to the tourism industry.

We focus on retail travel and wholesale reservations staff.

Representation is available within:

  • United Kingdom 
  • Europe
  • North America
  • New Zealand 
  • Australia
  • Eastern Hemisphere - India, Singapore, Korea, China & Hong Kong

“Making sure the product is known by the people who do the selling”

WHOLESALE MANAGEMENT

Markets: Domestic, International & Market Specific
Ensure optimum product positioning with wholesale operators to maximize return for the product in the respective markets.

Wholesale Management includes:

- Product Representation as outlined above
- Representation at major travel shows in Australia (including the Australian Tourism Exchange) and
- Representation at various international events
- Management of targeted campaigns, advertising and promotions
- Holiday package creation and implementation and
- Other associated wholesale activities

Representation is available within:

- United Kingdom
- Europe
- North America
- New Zealand
- Australia
- Eastern Hemisphere - India, Singapore, Korea, China & Hong Kong

“Putting your product in the best position to allow the sale to happen”

INBOUND TOUR OPERATOR MANAGEMENT

These Australian based companies serve a vital function in the distribution of product to the international tourism market for both FIT and group business, and are close working partners of PTC. Our objective is to maximise the products performance with international markets via the Inbound Tour Operator. Management of these accounts include:

- Product training and education
- Rate and allotment negotiations
- Product positioning strategy and
- Attendance at ATEC associated activities

'Ensuring your product is promoted to every level of the distribution chain' 

ONLINE MANAGEMENT

Provide solutions and direction in optimising the online sales performance of your product in the rapidly emerging market of online tourism. PTC can assist with :

- Competitor analysis and assessment
- Creative works and graphic redesign
- Content Management Systems (allowing maintainable web sites)
- Applications development (database programming)
- Online marketing including Paid Advertising Campaign management and Search Engine Marketing

We team with the industry's leading online tourism specialists to bring you the most sophisticated services at the best possible value.

“Get your share and more of the cyber market”

STRATEGIC PLANNING

Detailed outline on the future direction of the product to maximse its performance from the tourism distribution channels.

Extensive research is undertaken on:

- Competitor product analysis
- Market trends, demands and opportunities outline
- Current product position evaluation
- Product positioning recommendations

'Find your products place in the market, and how best to utilize it'


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